5 links that aren't in the C_NCENTRATE newsletter. Please share them with your colleagues and friends.
 Adblock Plus launches on Android and iOS, further problems for ad industry. [3m]
 Moving beyond the Marketing plan so you remain relevant. [10m]
 What really matters at the end of life. [10m]
 A tool (!) to find out if should you build a tool or just buy it? . [5m]
 App lifecycle engagement. [10m]
Got a link you think we should share? Let us know!
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